OUR STORY
Who We Are
From the conception, to the sourcing of materials, from the artisan’s work to the wearer bringing it to life, Amita Birani believes that each piece of jewelry has a story to tell. Hailing from a family of jewelers and with over 20 years of experience in the field, as creative director, she holds value in promise, passion, and commitment.At Amazing Jewel, the mission is to create unique, intimate, and personal designs inspired by the individuality of women worldwide, maintaining the belief that perfect jewelry aims to amaze rather than require a high cost.
Every product is carefully selected in collaboration with trusted suppliers, with close attention given to quality, finish and overall value.
The Elements of Forever
Our materials
All our jewelry is crafted from the finest silver studded with high quality cubic zirconium, moissanite uncut polki and polished diamonds, and handpicked semi precious and precious gemstones.
Quality is at the core of every design and with the right care, our jewelry is designed to carry your memories through your lifetime and beyond.
A NOTE FROM FOUNDER
"Creating jewellery is not just about crafting a piece; it’s about bringing a whole new vision to your ideas and dreams, turning them into moments of joy, smiles, and cherished memories."
Amita Birani
Ceo & Co Founder
WE'RE HERE FOR YOU
Appointments are relaxed, joyful, and tailored to you. Whether it's a milestone moment or an everyday luxury, we're here to help you start your stack, find your fit, and design the perfect piece.
